Picking corporate gifts for your clients is a great way to establish a solid working relationship. No one expects to get a gift; however, it is good gesture to show your appreciation of their business. Choosing the right gift is important to ensure you achieve your purpose. When picking corporate gifts, ask yourself the following questions:
Are you Proud of the Gift?
To test whether your recipients will be pleased with your gift, evaluate your own feeling about it. If you find the gift cheap and cheesy, your recipient might feel the same. Keep in mind that your clients will associate your company with any products that carry your name. Thus, make sure you pick items which speak well of your organization. Choose awesome products from ConceptPlus.
Is It Useful?
If you are looking to give away corporate gifts to keep your company name in the minds of your clients, pick those that they may use every day. Examples of useful items include bags, desk gadgets like power banks, writing materials, and mugs.
What is your Purpose of Giving the Item?
You should have a reason for giving a gift. This reason dictates the product you will want to give. For instance, if you want to give the gift to increase brand recognition, consider getting something associated with your business. This will help extend the association in the minds of your customers. Also, think about the event as the gift you choose to increase brand recognition might be different from items you may give to mark an important business event such as anniversaries.
How Much is your Budget?
It is important to know how much to spend on your gifts. Spending too much on items can look showy and being too modest might make you look unappreciative. To decide on a suitable budget, consider the value of your relationship with your recipient. For instance, if you are giving gifts to a client who has been doing business with you for a lot of years, reward them in return.
Do You Want Personalised Gifts?
If you wish to give something with a special touch, consider personalised products. For instance, you can emboss a diary planner with the initials of your client and company name to come up with a standout gift. Alternatively, choose an item that your recipients can share among themselves such as a group experience. This way, everyone can benefit from your thoughtfulness.